American internet giants Amazon and Google were the top applicants on Wednesday for a broad range of new top level domain names that could dramatically change the functioning of the internet address system.ICANN, the non-profit organization that regulates the internet, announced the new name applications on Wednesday, saying the introduction of the new domains would “change the internet forever.” The new domains will mark the biggest ever expansion of internet addresses, with almost 2,000 applications posted for a total of 1,700 new top level domains that will supplement the current limited supply of suffixes such as .com, .biz, .org and other country-specific suffixes.Google appeared to be the top bidder. A registry company that applied for such names as .google, .gmail and .android made a total of 100 applications, including for such names as .lol, .baby and .blog.
